Lots of new firsts

As I'm learning new skills and supplying my UXD toolbox for my future career, I'm finding myself having a lot of new "firsts" again. I thought it'd be fun to share one of these new firsts from project 2.

I present: my first clickable prototype!

The backstory

The goal of this particular project was to design an e-commerce site for one of the stores located in Ponce City Market, and I chose Coco + Mischa. We had to create our own line of products based off the company's inventory/brand, and I chose to create an accessories line.

My main feature that I designed based off of insight from my interviews was an Instagram feature that allows site visitors to buy items straight from the feed. The feed highlights other real women who have shopped the brand and shared their purchases online.

Just to bring it all full circle, my interviews revealed to me that women value information from other real women, whether that be inspiration on how other shoppers have styled items from the brand or reviews on products they're considering buying. So I used these specific insights when decided on the Instagram feed being the key feature for my site.

So there you have it! As I continue adding new firsts to my list I'll try to share them here!